From the Boiler Room to the Board Room – Communicating the VALUE of Infrastructure Investment to Non-Facility Leadership | Lunch & Learn

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As an industry, we’ve historically underinvested in our infrastructure. First, recognized in a 2017 report by the American Society of Healthcare Engineers (ASHE). Now in 2023, financial challenges imposed by the pandemic will continue to exacerbate this situation; especially considering other macro-economic trends affecting the national and global economies.

Simply put, there is a false narrative that money spent on infrastructure has no return. This session will discuss the “business” of facility management and introduce a financial framework to guide as you construct and sell future budget requests. Managing a facility is different than maintaining a facility.

Quoting Warren Buffet, “Price is what you pay, VALUE is what you get.” Does your non-facility leadership understand the VALUE of what you do? Let’s change the way we tell our story!

Learning Objectives

• Differentiate between a cost-center and profit-center and redefine the “Business” of facility management.
• Introduce concepts of income statements and balance sheets, creating a framework for communicating facility investment needs.
• Conduct “Sales” Training 101, using the Features, Advantages, Benefits framework to articulate the VALUE of infrastructure investment to non-facility leadership.
• Identify budget limitation objections and discuss alternatives of “Selling” the ROI of infrastructure investment.

Speaker

Mark Mochel, MBA, CHFM, PMP, ACABE
Strategic Account Executive
Brightly Software

Mark Mochel, MBA, CHFM, PMP, ACABE is currently a Strategic Account Executive at Brightly, a Siemens company. Before joining Brightly, he was a Co-Founder and Senior Vice President at Facility Health Inc., where he was instrumental in introducing new infrastructure investment solutions and benchmarking capabilities to the healthcare industry. Mark has a bachelor’s degree in mechanical engineering from Purdue University, an MBA from The University of Michigan, and has held executive leadership roles in multiple industries, providing a unique perspective on the challenges facing healthcare facility management today. As an active speaker at both state and national conferences, Mark is passionate about sharing his experience with all who serve and are served through the environment of care.

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PLEASE NOTE: This is a Lunch & Learn program and is not eligible for CEUs.
DISCLAIMER: The views expressed by presenters in this Lunch & Learn should not be construed as directly representing the views of the American Society for Health Care Engineering (ASHE). ASHE does not endorse any products or services promoted in this Lunch & Learn.